ตัวอย่าง Resume สื่อดิจิทัล (Digital Media) ฉบับที่ 200
Resume Example Digital Media #0200 ประมาณ 1387 คำ
เรซูเม่ฉบับนี้เป็นตัวอย่างสำหรับตำแหน่ง Manager - Digital Product Manager DigitasLBi - City, STATE ระดับอาวุโส มีประสบการณ์รวมประมาณ 13 ปี เรานำมาวิเคราะห์เพื่อให้เห็นว่า โครงสร้างมีจุดเด่นอย่างไร และส่วนใดนำไปปรับใช้กับข้อมูลของคุณได้
จุดเด่นของฉบับนี้ แสดงประสบการณ์ทำงาน 3 ตำแหน่ง พร้อมหน้าที่และผลงานของแต่ละช่วงอย่างเป็นลำดับ
สิ่งที่ควรสังเกตในตัวอย่างนี้
- ประวัติงานต่อเนื่อง 13 ปี เห็นการเติบโตของตำแหน่งได้ชัด
- มีการกล่าวถึง Salesforce, MBA ซึ่งเป็นสิ่งที่ HR สายสื่อดิจิทัล ให้ความสำคัญ
- ประสบการณ์ 3 ตำแหน่ง ไล่ระดับจาก Junior ขึ้นไปจนถึงตำแหน่งปัจจุบัน
- Professional Summary กระชับ ใช้คำที่สื่อความสามารถได้จริง
- มีทักษะแยกเป็นหมวด 29+ รายการ ให้ HR เห็นสเปกครบถ้วน
Professional Summary
Individual with 21+ year of experience, who is committed to providing cutting-edge digital products. With extensive mobile and desktop experience in both B2B and B2C projects, I am a product owner, strategist, and team leader with a long history of establishing and expanding successful digital solutions. Highly qualified and committed to supporting brands in better interacting with their customers. Working across capabilities to strengthen connections and accomplish ambitious objectives by generating and implementing innovative ideas. Build digital sites to link brands with customers, clients, ideas, and outcomes in meaningful ways. Broad leadership experience in the digital service industries of retail, technology, and finance. Recognizes the ability to drive customer-centric initiatives and enhance consumer satisfaction, as well as pave the way for innovation and transforming in the digital marketing landscape. SKILLS
Experience
Manager - Digital Product Manager DigitasLBi - City, STATE07/2014 - Current
- Developed technology roadmaps in collaboration with the client and project teams, gathering requirements, identifying project goals, and understanding the client's digital ecosystem.
- Performed background research, as well as working sessions and interviews with internal and external stakeholders. -Established client relationships and trust by acting as extension of their team
- Conducted client requirements walkthrough, technology recommendations, and/or live demonstrations of working functionality, and collected feedback.
- Conducted vendor auditing to find the best possible vendor for the client.
- To the development team, I communicated requirements and functional specifications, as well as responding to requests for clarification.
- Collaborated with the QA team to review and provide feedback on test cases, and triage defects, and keep
- documentation up to date as discrepancies are discovered.
- Educated teams on industry best practices for Digital Product Management and technology, as well as keeping up with developing digital technologies and trends to assist creative, PM, Data management and client discussions.
- Worked with the creative team to present the best possible design and components to the client.
- Collaborated with data analytical team to initiate tagging implementation
- Worked with the DevOps team to setup the proper system environments
Principal - Digital Product Management08/2012 - 07/2014
- Created commerce global expansion strategy. Involved in macro level data analysis of targeted geographies to set the priority of entry into the new regions / countries.
- Successfully negotiated & collaborated joint digital marketing efforts with existing vendors to save from existing marketing budget.
- Coordinated and analyzed online and offline industry trends and addressing SWOT comparisons.
- Managed a complete product placement program to include digital market strategy, implementation, market announcement, email, events, webinars, and internal rollout of rebranding initiative.
- Developed short and long-term digital strategic planning activities for clients to oversee multiple key functions, including improving CRM, customer contact strategy, data analysis, information technology, Industry development, corporate operations, and ecommerce.
- Improved penetration of target markets and revenue performance, through consistent customer communication strategies, brand positioning, product positioning, and pricing strategy to produce the highest possible long-term market share and maximize profit.
- Produced strategies by applying a common and robust customer-centric approach across all territories.
- Produced strategies to align corporate operations, identify scopes, document planning process, build team, and develop implementation & exit strategies.
- Identified industry trends and developed, communicated, and implemented effective strategies and processes to ensure market competitiveness.
- Executed strategic development and tactical execution of digital, ecommerce, Omni-channel, international expansion, and new technology innovation.
- Consulted client to how to handle day-to-day operations effectively for the existing and future digital initiatives to achieve budgeted KPI, leading both direct and indirect resources.
- Developed strategy to develop multi-channel assortment process and product line presentations.
- Defined the metrics, enterprise sources, database structures, aggregations, levels and all other requirements for planning marketing strategies and corporate planning functions.
- Developed and integrated process to complete plans, forecasts, OTB, expense budgets, reporting, KPI dash boarding and exception analysis.
- Replied to RFP's, developed SOW, contents of SOW, defined resources, requirements, and project timelines.
- Defined deliverables and present them to top executive of the company.
- Defined the Company's mission and objectives. Communicated a vision for success, devised a plan to achieve analyze critical marketing data and needs to conceive and implement initiatives that drive sales and customer satisfaction.
- Evaluated each region to understand customer needs and develop marketing strategies accordingly and collaborate with regional VP to identify business opportunities and streamline processes.
- Developed effective communication process between corporate executives, regional managers, and stores, which included marketing segmentation, value proposition development, product positioning, pricing strategy, branding strategy, channel strategy, and communications strategy development.
- Rationalized payroll hours efficiencies decreasing payroll costs by nearly 16% of sales.
- Redefined marketing, staffing & sales strategies to deliver outstanding quality of shopping experience and implemented customer centric culture building strategies.
- Communicated a vision for success, devised a plan to achieve it, and inspired colleagues to follow the plan.
- Defined, refined, tested, and implemented marketing strategic plans. Includes primary research, industry, market and competitive analysis, customer needs assessment.
- Defined the roadmap in the short and long term, incorporating customer needs, input, and feedback from other internal and external groups.
- Produced detailed product marketing analysis reports to enter new regions nationally and internationally.
- Opened channels of communication between departments, regional offices, and management.
- Identified, build, and managed long-term relationships with marketing strategic partners.
- Increased sales 10% by developing relationships with regional stores and improving customer service.
- Introduced cost-control reports to identify needs for change. Notified stores in advance of changes to allow for proper preparation.
- Identified and evaluated specific business opportunities, new markets for existing and new products.
- Managed organizational changes following Macy's acquisition of the May Company, and further increased store traffic and profits by analyzing business processes and minimizing risks.
- Reduced shortfalls by initiating conferences and store visits as auditor in charge of pricing.
Director Product Marketing & Business Development08/1999 - 08/2002
Media Boston International
- Introduced the company to effective product marketing models.
- Generated more awareness through the various channels.
- Defined client's product paradigms and conducted detailed market analysis and product line rationalization to identify competitive advantage and products.
- Created business plans and participated in government activities for a new venture.
- Identify the right social network for each client.
- Identify and determine which channel will perform well for client.
- Developed the process to build buyer personas.
- Manage Product Marketing team and lead business development effort for product line.
- Explored and expanded future business opportunities.
- Lead market research team to gain consumer insight and translate into new opportunities.
- Lead the team of designers in developing product packaging, sales collateral, and trade show materials.
- Identified and targeted business partners and developed and managed relationships.
- Conceived and executed programs and materials to support revenue growth.
- Orchestrated major media placements for new products. Drafted proposals for and negotiated licensing opportunities, technologies, and distribution agreements.
- Convinced company president of the benefits of expanding into different market segments.
- Captured strategies and performed initial marketing assessments of target markets.
- Identified market requirements, led proposal development efforts, evaluated, and coordinated partnerships/teaming agreements, and act as customer liaison.
- Analyzed projects to evaluate performance of team and procedures to determine areas of cost reduction and improvements.
- Positioned company for approval to take on government contracts.
- Strategize integrated marketing solutions for clients and prospects.
- Capitalized on attendance and coverage of large media events and trade shows to introduce new products.
- Built a team for planning and creative development. As new products are being developed, and new technologies
- acquired, coordinate with the development team to develop sound marketing strategies to win in the marketplace. - Oversaw re-seller, co-marketer, and PR activities. Hired and managed personnel as needed.
Education
- MBA: Digital Marketing And Business Development
- Suffolk University - Boston, MA
Skills
JIRAJenkinsGitLabTealiumCorematrixGoogle AnalyticsBizzarvoiceBrightcove PardotHubSpotMarketoEloquaAct-OnAmazon WebstoreNetSuiteMicrosoft Dynamics (NAVAX)SalesforceSAS-Marketing AutomationGlobialPeopleSoftEpiphanyAlterianACL AnalyticsNet-ResultsUnicaCompendiumExcelWordPowerPoint
สรุปว่าจะได้อะไรจากตัวอย่างนี้
ตัวอย่างนี้ช่วยให้เห็นแนวทางการเขียนเรซูเม่สำหรับตำแหน่ง Manager - Digital Product Manager DigitasLBi - City, STATE ประสบการณ์ 13 ปี โดยเปิดด้วยบทสรุปที่บอกจุดเด่นของผู้สมัคร ตามด้วยประสบการณ์ทำงาน 3 ตำแหน่ง และข้อมูลการศึกษาที่จำเป็น พร้อมทักษะที่เกี่ยวข้องกับงาน คุณสามารถนำลำดับและวิธีนำเสนอไปปรับใช้ โดยเปลี่ยนรายละเอียดให้ตรงกับประสบการณ์จริงของคุณ
อย่างไรก็ตาม เรซูเม่ที่ชนะต้องเขียนให้ตรงตำแหน่งที่คุณสมัครโดยเฉพาะ ตัวอย่างนี้คือต้นแบบ ไม่ใช่สำเนา ทีมเรซูเม่ของเรารับเขียน Resume และ Cover Letter ภาษาอังกฤษให้โดดเด่นจากคู่แข่ง ส่งงานใน 2 วัน รับประกันความพึงพอใจ