ตัวอย่าง Resume ประชาสัมพันธ์ (Public Relations) ฉบับที่ 128

Professional Summary

Jessica Claire Passionate, mission driven leader with 15+ years' experience cultivating community and organizational relationships and fund-generating success. Proven record of leading organizations and teams through periods of substantial growth and transition while inspiring value-added initiatives, programming, and collaborative work environments.

Highlights

• Collaborative Leadership Community and Public Relations Philanthropic Marketing Grant Management Relationship Cultivation - Effective Communication Empowering Team Building Resource Development EXPERIENCE O COO / PHILANTHROPY / PUBLIC RELATIONS Kalihi Palama Health Center | Iwilei, HI Event Management Fundraising Campaigns Business Development 09/2019 to CURRENT Oversees philanthropy, public relations, marketing and business operations. Provides direct supervision, coaching, and mentorship to entire team. Implemented comprehensive development infrastructure, including implementation of a CRM database to enhance functionality and increase fundraising effectiveness. Increased organization's annual fundraising from $40,000 to $500,000 within two years. Developed comprehensive communication and outreach plan to increase community awareness and promote organization mission including leading efforts to update JNC logo, mission, and key messaging. Led digital marketing strategy and implementation to build awareness and donor support; increasing social media engagement by more than 300% and average website views by more than 125%. Promote Jackie Nitschke Center initiatives and stories with local media regularly leading to increased earned media coverage with an AD Value Equivalency of nearly $2 million dollars for 2021. Led efforts to create evidence-based outcome measures for all treatment and recovery programs indicative of organization's success in collaboration with clinical team. Led efforts in the development of a Crisis Communication Plan and Media Kit. Provide communication scripting for CEO, Clinical Supervisor, and staff in preparation of all media interviews Facilitate collaborative relationships with area foundations, organizations, health, and service providers impacting an increase in funding and referrals. Serves as lead on JNC capital projects such as major renovations and new construction. Redesigning website content and copy to increase value, encourage referrals, and engage donors. OLOREACH LIAISON / DEVELOPMENT SPECIALIST Unity Hospice | City, STATE 05/2015 to 08/2019 Collaborated with marketing team to create, publish and successfully promote philanthropic efforts via social media, website and printed materials. Identified, established, and maintained strong relationships with key community partners throughout 13 counties of Northeast WI. Defined opportunities and developed relationship-building strategies for outreach, leadership, and care teams to generate referral loyalty. Achieved an emotional connection with targeted audience through issues management, testimonial videos, marketing materials, event promotion, and other strategic communication vehicles. Conceptualized creative concepts for education, edited content, and developed presentations for Unity Hospice Speaker's Bureau Provided preparation and coaching to care teams for public speaking engagements. Conceptualized, organized, and led Unity Hospice 40th anniversary community event and numerous provider education and network events throughout 13 counties. Served on planning committee for annual Unity Hospice Golf Outing; securing sponsorships, donations, golfers. - Solicited contributions, received donations and mailed out acknowledgment cards. Allocated and monitored work assigned to volunteers at Unity Resale Shoppe - provided evaluation and ongoing feedback. MONAGER OF 2-1-1 United Way Fox Cities | City, STATE 06/2014 to 06/2015 Led department to facilitate excellent customer service through the operation of 2-1-1, an information and referral hub for health and human services, serving 10 counties and averaging more than 11,000 calls per year. Coordinated human resources for department including hiring, training, performance evaluation, and supervision of staff, students, and volunteers. Provided regional county reports to indicate areas of community need for future programming and funding. Guided and worked collaboratively with Advisory Board consisting of multi-county representatives. Assisted with the development of department budget and communications plan. Secured grant funding to support the costs of program implementation. Represented United Way through committees and community outreach initiatives, presentations, and education. Responsible for state accreditation of program. DICECTOR OF COMMUNITY SERVICES YWCA Greater Green Bay | City, STATE 10/2009 to 09/2012 Served on Senior Leadership Team leading departmental strategic planning, goal setting, program development, and outcomes efforts for Women's Empowerment and Youth Programming. - Strategically led all community service programs including developing policies, curriculum, outcome measures and reports. Provided training, coaching, and mentorship of other directors, managers, staff, interns, and students. Conceptualized, organized, and implemented an Advisory Board of area healthcare providers and key community partners for women's cancer care and support initiatives. Prepared and presented philanthropic presentations to area corporations to secure funding for programming. Managed $600,000 U.S. Dept Justice grant including program implementation, outcome measures, budget, and quarterly reporting.

Experience

Education

• Bachelor of Science | Human Development Family Studies