ตัวอย่าง Resume ประชาสัมพันธ์ (Public Relations) ฉบับที่ 130
Resume Example Public Relations #0130 ประมาณ 1380 คำ
เรซูเม่ฉบับนี้เป็นตัวอย่างสำหรับตำแหน่ง Public Relations & Communications Manager ระดับอาวุโส มีประสบการณ์รวมประมาณ 9 ปี เรานำมาวิเคราะห์เพื่อให้เห็นว่า โครงสร้างมีจุดเด่นอย่างไร และส่วนใดนำไปปรับใช้กับข้อมูลของคุณได้
จุดเด่นของฉบับนี้ แสดงประสบการณ์ทำงาน 9 ตำแหน่ง พร้อมหน้าที่และผลงานของแต่ละช่วงอย่างเป็นลำดับ
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- ประวัติงานต่อเนื่อง 9 ปี เห็นการเติบโตของตำแหน่งได้ชัด
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- Professional Summary กระชับ ใช้คำที่สื่อความสามารถได้จริง
- มีทักษะแยกเป็นหมวด 10+ รายการ ให้ HR เห็นสเปกครบถ้วน
Professional Summary
Public Relations Manager | Strategy | Execution | Results Strategic, results oriented and licensed PR professional with extensive experience directing communication campaigns in both agency and in-house settings. Proven creative talent with demonstrated strength in producing and implementing media strategies. Well-versed in corporate communication, promotional support and branding. Exceptional writing, editing and interpersonal skills with internal and external audiences. Deadline-driven, tenacious and successful at thriving in high-pressure environments.
Experience
Public Relations & Communications Manager01/2019 - Current
- Media Relations
- Campaign Development
- Community Relations
- Social media coordination - Problem solving
- Media relations training
- Direct Report to the President. Lead the development, implementation and monitoring of the work strategy aligned to the operation of the station in both internal and external
- Oversee public relations activities and communications including press releases, social media, company literature, announcements, programming launches and media kits
- Built a favorable brand image with customers, prospects, employees and public
- Serve as primary media contact directing all publicity, viewership and consumer awareness, and image campaigns for Wapa and Wapa Deportes
- Plan, develop and implement media action plans to support and positively position the company
- Identify and implement creative ways to actively manage and promulgate the corporate reputation
- Work with the Crisis Communications Committee to develop communications plans and strategies
- Serve as primarycontact for media
- Build relationships with media to facilitate communication for crisis management and other activities that may draw media interest
- Identify opportunities to partner with and enhance community communication efforts
- Develop a variety of communications pieces, including but not limited to fact sheets, speeches, letters and press releases
- Coordinate media tours to promote special projects and new programs through internal and external outlets
- Maintain an effective relationship with external parties, such as community leaders, government and media
- Communicate positive and negative feedback from media/community/audience to work toward a beneficial outcome and ensure positive positioning for the company
- Coordinate events for external audiences, including press conferences
Results:
- Established and nurtured relationships with media representatives across all major news outlets
- Developed and implemented Wapa Contigo program to reinforce community relations
- Developed and managed communications campaigns for programming launches with strategic messages translated in more viewers
- Partnered with non profit organizations as Susan G. Komen and SER of Puerto Rico to maximize social responsibility
- Relaunched corporate and organizational culture
Public Relations Coordinator / Georgia State University - Atlanta, GA, Puerto Rico06/2011 - 01/2019
- Direct Report to President of the Programming, Promotions and Production. Lead the internal and external communication for programming launches and established cross promotions
- Developed and executed public relations campaigns that integrated with clients' marketing strategies
- Wrote press releases and stories, pitched ideas to media and compiled research and reports
- Arranged interviews, speaking engagements and other media opportunities
- Created messages, position statements and other corporate communications based on company's objectives
Account Executive / Direct Report to the President.01/2005 - 06/2011
Bluecross And Blueshield Of Massachusetts
- Managed up to five clients simultaneously, including International companies such as: McDonald's and Nissan
- Wrote fact sheets, press releases, talking points, letters, speeches and articles
- Coordinated, managed and organized events, such as press conferences, exhibitions, meetings, launches and promotions
- Performed media monitoring, analysis and ROI reports for clients and their competitors
- Coordinated media tours
- Trained up to three employees
- Supported strategies and other corrective actions employed to solve problems and issues as part of the crisis management process
- Produced over 15 public relations pieces per month, getting 90% of them published in at least two media outlets
- Got more than $1M ROI publicity in a year for a client
- General Editor of a corporate newsletter that was read by more than 3,000 employees
Public Relations & Communications Manager01/2019 - Current
Wapa TV
- Direct Report to the President. Lead the development, implementation and monitoring of the work strategy aligned to the operation of the station in both internal and external
- Oversee public relations activities and communications including press releases, social media, company literature, announcements, programming launches and media kits
- Built a favorable brand image with customers, prospects, employees and public
- Serve as primary media contact directing all publicity, viewership and consumer awareness, and image campaigns for Wapa and
Wapa Deportes
- Plan, develop and implement media action plans to support and positively position the company
- Identify and implement creative ways to actively manage and promulgate the corporate reputation
- Work with the Crisis Communications Committee to develop communications plans and strategies
- Serve as primarycontact for media
- Build relationships with media to facilitate communication for crisis management and other activities that may draw media interest
- Identify opportunities to partner with and enhance community communication efforts
- Develop a variety of communications pieces, including but not limited to fact sheets, speeches, letters and press releases
- Coordinate media tours to promote special projects and new programs through internal and external outlets
- Maintain an effective relationship with external parties, such as community leaders, government and media
- Communicate positive and negative feedback from media/community/audience to work toward a beneficial outcome and ensure positive positioning for the company
- Coordinate events for external audiences, including press conferences
Results:
- Established and nurtured relationships with media representatives across all major news outlets
- Developed and implemented Wapa Contigo program to reinforce community relations
- Developed and managed communications campaigns for programming launches with strategic messages translated in more viewers
- Partnered with non profit organizations as Susan G. Komen and SER of Puerto Rico to maximize social responsibility
- Relaunched corporate and organizational culture
Public Relations Coordinator06/2011 - 01/2019
WAPA TV
- Direct Report to President of the Programming, Promotions and Production. Lead the internal and external communication for
- programming launches and established cross promotions
- Developed and executed public relations campaigns that integrated with clients' marketing strategies
- Wrote press releases and stories, pitched ideas to media and compiled research and reports
- Arranged interviews, speaking engagements and other media opportunities
- Created messages, position statements and other corporate communications based on company's objectives
Account Executive / Direct Report to the President.01/2005 - 06/2011
PUBLICIS
- Managed up to five clients simultaneously, including International companies such as: McDonald's and Nissan
- Wrote fact sheets, press releases, talking points, letters, speeches and articles
- Coordinated, managed and organized events, such as press conferences, exhibitions, meetings, launches and promotions
- Performed media monitoring, analysis and ROI reports for clients and their competitors
- Coordinated media tours
- Trained up to three employees
- Supported strategies and other corrective actions employed to solve problems and issues as part of the crisis management process
- Produced over 15 public relations pieces per month, getting 90% of them published in at least two media outlets
- Got more than $1M ROI publicity in a year for a client
- General Editor of a corporate newsletter that was read by more than 3,000 employees
Education
- Master: Public Relations, 4 2011
- University of Sacred Heart - San Juan, Puerto Rico
- Bachelor of Arts: Advertising & Public Relations, 4 2005
- University of Puerto Rico - Río Piedras Campus · Websites, Portfolios, Profiles
- Communications Manager Certification - Business School of Navarra, Spain - 2010 · Public Relations License R-223 since 2014
Skills
Creative writingStrategic messagingCrisis ManagementPromotion & ImageMedia RelationsCampaign DevelopmentCommunity RelationsSocial media coordinationProblem solvingMedia relations training
สรุปว่าจะได้อะไรจากตัวอย่างนี้
ตัวอย่างนี้ช่วยให้เห็นแนวทางการเขียนเรซูเม่สำหรับตำแหน่ง Public Relations & Communications Manager ประสบการณ์ 9 ปี โดยเปิดด้วยบทสรุปที่บอกจุดเด่นของผู้สมัคร ตามด้วยประสบการณ์ทำงาน 9 ตำแหน่ง และข้อมูลการศึกษาที่จำเป็น พร้อมทักษะที่เกี่ยวข้องกับงาน คุณสามารถนำลำดับและวิธีนำเสนอไปปรับใช้ โดยเปลี่ยนรายละเอียดให้ตรงกับประสบการณ์จริงของคุณ
อย่างไรก็ตาม เรซูเม่ที่ชนะต้องเขียนให้ตรงตำแหน่งที่คุณสมัครโดยเฉพาะ ตัวอย่างนี้คือต้นแบบ ไม่ใช่สำเนา ทีมเรซูเม่ของเรารับเขียน Resume และ Cover Letter ภาษาอังกฤษให้โดดเด่นจากคู่แข่ง ส่งงานใน 2 วัน รับประกันความพึงพอใจ